A couple questions come to mind, this beautiful Friday morning. I am hoping for some honest answers from other designers, but would also welcome non-designers to lend their perspectives.
- You design something for a client, and after the project is finalized, you think of a better/new way to do it. Do you tell the client?
- You design something initially, and the client requests multiple rounds of revisions. At what point does your role change from Designer to Consultant? And do you inform the client?
My inclination on the first question is to say no. It would depend on the client and my relationship with them, but in my experience, this can depreciate my status as the Expert (in the client’s eyes). What I struggle with, as a designer, is feeling like it could always be better. Even when it’s at its best, it could be better. A tweak here, a tweak there. I lay in bed at night, redesigning things over and over in my mind. It’s just who I am, and the way I process. Ten years from now, I will still be mentally redesigning everything I’m working on. It’s not a lack of experience; it’s a creative process. But what if I have a sudden stroke of genius, late in the game (say, post-finalization or post-site launch or post-printing)? Should I tell them? Again, I think it depends. The balance is a better end-product versus your status as the Expert, which could affect potential repeat business.
The second question: I have no idea. If I present myself as a Designer, does that morph over time, or should I stick to my guns? Do I allow the client to dictate the specifics of a project, even if my own design sensibilities are in disagreement? Is there a formal switch from Designer to Consultant? Answering a question with questions: I am clearly tossed.
Would love some feedback.